IPC Shopping Centre introduces The Lagom Life – a refreshed brand positioning  inspired by the Swedish philosophy of living with balance, simplicity, and purpose. Rooted in the idea of "just the right amount", the centre's new direction embraces a sustainable lifestyle that encourages visitors to slow  down, savour the moment, and shop with meaning.

A Place Where Simplicity Meets Purpose

Whether it's family-first missioners looking to meet household needs while enjoying child-friendly spaces like  playgrounds and play areas; outgoing status seekers in search of exciting new food options, unique experiences according to their passion, and the thrill of discovering what's new; or creative adventurers seeking a convenient weekday retreat for grocery runs, moments of relaxation, and weekend discoveries with loved ones - The Lagom Life is designed for all.

"Life today can feel overwhelmingly fast-paced – from juggling work, family, or even something as simple as a grocery run," said Karyn Lim, General Manager of IPC Shopping Centre. "That's why we believe in offering a more balanced, intentional alternative. IPC is a place where simplicity meets purpose – where you can reconnect with yourself, your loved ones, and your community in a meaningful way. At IPC Shopping Centre, we offer a balanced and sustainably-driven shopping experience where everyone who steps foot into the shopping centre can enjoy curated choices that meet their needs and desires."